As part of its 2017 film production initiative OPTIMA Batteries wanted to leverage its sponsorship of professional bass fisherman, Edwin Evers. In 2016, he won the most prestigious tournament in fishing, the Bassmaster Classic. To share the story of that victory we captured a short film with Edwin in his hometown.
Role: Ideation / Writer / Producer / Co-director / Distribution Strategy
Partner: Quinn Hester, Director of Photography and Editor
Agency: Gunpowder Inc.